MG Pakistan has chosen to end its Ramadan Offer before Eid by announcing a significant price increase for HS Essence.

The new price of MG’s flagship SUV, effective April 18, is as follows:

Model Old Price (Rs.) New Price (Rs.) Increase (Rs.)
MG HS Essence 8,199,000 8,699,000 500,000

MG decided not to raise the price of the HS Essence last month, despite a major wave of price increases caused by a 7% increase in General Sales Tax (GST) on luxury vehicles and SUVs.

The automaker made a bold but wise decision not to raise the price of its flagship SUV, which is likely to have attracted a large number of consumers. The MG HS Essence’s month-old price of Rs. 8.2 million was much lower than that of other vehicles in the same category.

It is worth noting, however, that MG HS continues to have an advantage over its competitors. Kia Sportage is now the only C-Segment SUV that costs less than MG HS. While the latter has a bigger market share, it has far fewer features and luxury than HS.

Other SUVs in this category are either much more expensive or have fewer features than the HS, giving it an advantage.